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Popular vs Scholarly vs Trade Sources

 

Popular

Scholarly *

Trade

Writer

Staff writers and journalists

 

Scholars/researchers Professionals in the field
Audience

General public

 

Scholars, including college students People employed in the field
Reviewed by

Editor

 

Editorial board made up of other scholars and researchers Editor with credentials or experience in the field
Article style/purpose

Shorter articles written to entertain, inform or elicit an emotional response

 

Longer articles written in a formal, scholarly style to share facts and research with the academic community Shorter articles written to focus on topics of interest and keep readers up-to-date in the field
Documentation / Citation

None

 

Footnotes/endnotes; bibliographies Varies
Frequency

Usually published frequently (weekly or monthly)

 

Usually published less frequently (quarterly, semi-annually) Varies Monthly or Bimonthly
Advertisements Numerous ads for a variety
of products
If there are any ads, they are usually for scholarly products such as books Some advertising for vendors marketing to people in that field
Illustrations Usually numerous Fewer, and often include charts and graphs to support research findings Usually numerous
Appearance

Usually glossy and larger in size

 

Usually smaller in size, thicker and with a plain cover Usually glossy, but less flashy than popular sources
Examples

Time, Psychology Today, Rolling Stone, New Yorker (magazines you may subscribe to or buy at a newsstand)

 

Journal of Southern History, Annual Review of Psychology, American Literature, New England Journal of Medicine National Paralegal Reporter, CMA Today, Personal Fitness Professional, Selling Power

*Scholarly sources may also be referred to as academic, peer-reviewed or refereed.

"Popular Magazines vs. Scholarly Journals". (2005 July 15). University of Texas Libraries. Retrieved 7 Oct. 2005 from http://www.lib.utexas.edu/students/find/popularvscholarly.html

Tips on knowing the difference:

  • Academic journals often have the word “Journal” in the title and have few illustrations
  • Popular magazines often have the word “magazine” in the title and have many illustrations, pictures, and ads
  • Trade magazines are written for people working in a specific field

Example:

You are writing a paper about eating disorders among college-aged women. Both popular and scholarly sources may be useful for this paper.

Popular sources: Use women's magazines to find personal narratives by college-aged women with eating disorders.

Scholarly sources: Use scholarly journals to find an article by a psychologist reporting findings from a research study of the causes of eating disorders among college-aged women.

Would you like more information?
Check out this Guide: What Are Scholarly Sources?

Tuesday December 9, 2008